The association and N-tegrate, the contractor that has managed the Southern Home and Garden Show since 2013, have changed the working relationship between the Home Show and N-tegrate. N-tegrate will continue the manage marketing, advertising, and creative for the Southern Home and Garden Show. The association is bringing management of the Southern Home and Garden Show onto its internal staff.
Dana Lyn Hoover, who managed sales for N-tegrate, has left N-tegrate and joined the staff of the Home Builders Association of Greenville as Director of Business Development. In that capacity Dana Lyn will manage sales of the Home Show, as well as oversee membership and sponsorship development. She also will work with association staff on the production of the Home Show.
Michael Dey, Executive Vice President, and Crystal Yanes, Director of Member Services, will assume expanded roles in the production of the Southern Home and Garden Show. Continuing their roles with the Home Show will be Tammy Krimm, Members Services Manager, will manage contracts and bookkeeping for the Home Show, and Abbey West, who recently came full-time as Communications Manager, who will manage communications for the Home Show.
"Along with our Board of Directors and Home Show Committee members, I am pleased by the strength of the team we have assembled to produce the Southern Home and Garden Show as it enters its 56th year," said Michael Dey, Executive Vice President. "We look forward to partnering with our members and exhibitors to continue to produce the largest and longest-running Home and Garden Show in South Carolina."
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